A leading digital campaign For the Tire Industry Project, ZN had a challenge: with the aim of putting TIP firmly on the map, how could we translate highly technical information into ideas that a broad audience could digest and understand? And furthermore, how could we reach this broader audience with our messages? The answers we […]
Learn MoreWhen ZN got ahold of this Roadmap, we thought: there must be more that can be done with it. Sure, the document is compelling, but how can we transform it into information that can be easily disseminated to our target audiences? Our answer: to convert it into a mini campaign. In practice, this meant a […]
Learn MoreVisit Europe In Dec 2020, after the world spent months sheltering in place, ZN launched for the European Travel Commission the global campaign, Europe Invites the Curious. The goal? To safely rebuild sustainable interest in exploring the very best Europe has to offer. Based around three passion points—history, nature, and creative cities—the digital campaign organically […]
Learn MoreCreative concept and method ZN has supported this important association in many different ways. For example, we were tasked with designing a comprehensive communications campaign for FoodDrinkEurope that was centered around social media but included designing online and offline events. We oversaw multiple website development projects, creating engagement tools, and launching mini campaigns, all with […]
Learn MoreTechnological advances appear faster than companies can adapt. Upskill 4 Future is a project that efficiently recognizes and explores new solutions to help companies and their employees be prepared for the new trends. Logo development The logo developed accentuated the human side of the project while bringing in the dynamic positive evolution as stepping stones […]
Learn MoreCreative approach As part of the creative approach we put together striking images together with powerful words to develop hero visuals that generate responses and engagement on social media. #AdvancingCare places the human aspect at the core of the campaign to demonstrate what Roche is doing now to transform the lives of patients. Social media support The #AdvancingCare campaign is […]
Learn MorePfizer’s EU Government Affairs Team is based in Brussels, Belgium. They engage with EU policy-makers and other stakeholders for the benefit of patients and innovation. We were tasked by Pfizer to position its work in EU Government Affairs in the digital space and through supporting offline materials. We targeted EU policy-makers, journalists, and influencers with […]
Learn MoreA spirits tourism campaign – The Spirits of Europe Creative Concept We interpreted the many different styles of spirits into a dynamic and colorful mosaic, integrating patterns and images in a youthful and lively graphical style. The contemporary color combinations and a subtlety expressive font combination added to the recognizability of the campaign. Responsive Campaign […]
Learn MoreInformation and communication Guide on Microbes This guide reminds us of the health threat that antimicrobial resistance poses to humanity and underlines the high importance of the work of nurses who are in constant contact with patients, citizens, but also with other healthcare professionals. In order to be continuously informed and updated on the cycles […]
Learn More#WithHer is a digital engagement campaign designed to raise awareness of the Spotlight Initiative and challenge the harmful gender norms and stereotypes which perpetuate violence against women and girls worldwide. It features real stories of people touched by violence from Spotlight programmes – from survivors and activists to family members and local leaders. By raising […]
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