September 25th 2025
Thriving on the Edge: The 2025 #EUinfluencer Awards Signal a Strategic Shift in Brussels
From Platform Power to Purposeful Presence The 2025 #EUinfluencer Awards in Brussels, hosted by ZN CEO Philip Weiss, took place amid a surge in social media engagement by policymakers and influencers, set against a European digital landscape that is both dynamic and evolving. (Discover the rankings here!) Now in its ninth edition, the #EUinfluencer index measures the impact of […]
September 19th 2025
EUinfluencer 2025: all the winners unveiled
The results are in! After months of deep research and data analysis we’re proud to unveil the #EUinfluencer 2025 rankings. This year’s edition reflects the intense and chaotic nature of today’s EU digital policy space. From established power voices to emerging disruptors, these influencers are shaping the debates that define Europe’s future. The need for credible, consistent voices has never been […]
September 19th 2025
Decoding Influence in the Age of Chaos: The #EUinfluencer 2025 Methodology
In a year defined by uncertainty, transformation, and reinvention, one thing is clear: digital influence in the EU Bubble is no longer linear, it’s dynamic, chaotic, and deeply multi-platform. From shifting power dynamics to the growing presence of AI-driven content and new public platforms, the digital stage has expanded and so has the need to understand who truly […]
September 20th 2024
EUinfluencer 2024: all the winners
The results are in! After months of meticulous research, data analysis, and expert review, we’re thrilled to unveil the #EUinfluencer 2024 rankings. This year’s approach is a testament to the diverse and dynamic nature of the EU digital policy space. From seasoned veterans to rising stars, these influencers are the voices driving conversations on the […]
September 20th 2024
Navigating Chaos: 2024’s #EUinfluencer Top 50 Thrive Amid Social Media Upheaval
Increased dynamism but no fundamental platform shifts Over the past year, the social media landscape in Europe has evolved. With recent elections in mind, social platforms have become crucial battlegrounds for political discourse but also increased regulation and control. With political parties spending significantly higher budgets on social media engagement, and with a strong focus […]
September 20th 2024
EUinfluencer 2024: The Methodology
As social media and digital influence continue to shape the EU policy space, and building on the insights gained from last year’s #EUinfluencer, we have refined our ranking process to ensure it remains relevant in capturing the voices that shape policy discussions across channels within the EU bubble. While last year saw the rise of […]
September 20th 2024
ZN Unveils 2024 #EUinfluencer Top 50 Ranking Amid Social Media Upheaval
Brussels, September 20, 2024 — The much-anticipated 2024 #EUinfluencer ranking was revealed at a prestigious event in Brussels, with Eddy Wax, POLITICO Brussels Playbook co-author, being crowned the most influential social media figure on X in the EU Bubble. Alberto Alemanno, an academic, author, public interest lawyer, and civic entrepreneur headed the leaderboard on the […]
February 22nd 2024
The EU Bubble watches X enduring despite Threads’ emergence 🇪🇺🪡
While other issues still dominate headlines, whispers in the European capital hint a brewing social media storm: a power duel between the former blue bird and Zuckerberg’s newborn threa…t. Twitter used to be the default platform for EU policy debate. #TBT to 2015: Remember those old days when, under Juncker’s tenure, the European Commissioner for […]
September 14th 2023
ZN announces 2023 #EUinfluencer top 50 ranking amid upcoming elections, the rise of AI, disinformation and social media transformation
The EU bubble’s top-50 influencers were announced at the yearly ZN #EUinfluencer ranking in Brussels on September 12th, crowning Dave Keating, Brussels Correspondent at France 24 as this year’s most influential social media figure. The #EUinfluencer ranking, currently on its seventh edition, looks at the impact of Brussels-based EU influencers on social media including on […]
September 13th 2023
ZN announces the top 50 leading Brussels-based EU social media influencers
New ranking published amid ongoing digital turmoil as uncertainty spreads on the viability of X, the rise of AI, pending elections and an increasing amount of disinformation
