You probably think that today is the worst day on earth to work on your project. The reasons can be many: you don’t feel good, you need to attend a meeting at your son’s school, you can’t reach the person that was supposed to give you an interview or you aren’t inspired at all. BUT today is your last day to send out your work to the client and you know you have no option – you have to get things done.

In the communications industry, you can’t be lax about meeting deadlines… unless you want to lose your trust and credibility. So setting clear deadlines is almost as important as having clear and realistic goals and objectives when you start a project (whether it is a comprehensive brand strategy, a video, a report, or campaign, for instance).

So how can you meet deadlines and not die trying? Hover over the image to find out how you can work better. And tell us, what’s the craziest deadline you had to meet?