Our client, FoodDrinkEurope – the umbrella organization for the European food and drink industry – recently put its stake in the ground to play its part in the eradication of food waste with their “Every Crumb Counts” Joint Declaration campaign.
We were on hand to help get this very important message out there by creating this short film (that we feel states the case for all of us to do our part).
And in the spirit of putting food on the table, Food Link, a brilliant campaign for the World Food Programme, also resonated with us. Creating synergy between the functionality of smartphones and advertising in bus stops, German agency Grabarz & Partner was able to inject more emotion into the seemingly anonymous process of donating to good causes online. Watch to see how they met their aim to get the public to “bring distant worlds together and do something good – while waiting for the bus.”
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